微星科技股份有限公司
Senior Product Marketing
9/20 Updated
Array
Full-time
Senior Level
English Required
6 ~ 10 applicants

Salary & Location

Salary negotiable
(Regular monthly salary of NT$40,000 or above)
新北市中和區

Required

Language Requirements
English
聽/精通、說/精通、讀/精通、寫/精通
Work Experience
4年以上

Job Description

- Develop comprehensive marketing strategies for new products, including target market analysis, competitor analysis, and brand positioning to enhance brand influence and sales potential.
- Create and manage promotional materials, including marketing copy, website and sales content, product presentations, and press releases, ensuring the preparation and execution of all Go-to-Market materials.
- Work with the R&D team to incorporate feedback from influencers and users, improve product quality and user experience, and collaborate with the product planning team to develop product planning and go-to-market strategies.
- Conduct market research, competitor analysis, and technology trend studies to define product features and advantages, and develop new features to enhance product value and customer satisfaction.
- Propose innovative marketing plans, design cross-brand collaborations, and provide product design suggestions to enhance product uniqueness and market appeal.
- Develop product naming and image strategies in alignment with product roadmaps to enhance brand value and ensure clear and competitive market positioning.
- Collaborate with media, partners, and sponsors, monitor public opinion, develop crisis response strategies, and ensure favorable reporting and beneficial exchanges for the brand image.
- Plan and deliver technical and marketing messages to target audiences, provide internal and external product training and presentations, and effectively communicate product and technical information through documents and presentations.
- Complete other tasks as assigned by supervisors and manage multiple project demands flexibly.
Number of Openings
1~1人
Educational Requirements
大學(學院)以上
Work Schedule
日班
Leave Policy
週休二日
Job Category
Marketing Planning
Product Marketing Planning
Product Planning
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6 ~ 10 applicants