雄獅旅行社股份有限公司
G04-行銷企劃/台灣旅遊推廣(台中)
9/27 Cập nhật
Array
Toàn thời gian
Cấp nhân viên trung cấp
Tiếng Anh Điều kiện
6 ~ 10 người ứng tuyển

Lương & địa điểm làm việc

Lương hàng thángNT$ 30,000~40,000
台中市北屯區

Điều kiện

Yêu cầu ngôn ngữ
Tiếng Anh
聽/中等、說/中等、讀/中等、寫/中等
Kinh nghiệm
2年以上

Mô tả công việc

[職務內容]
◆ 客戶經營:台灣觀光推廣,中央、地方政府與其他觀光組織關係開發及維繫。
◆ 專案業務經營:專案市場分析、業務開發、簡報提案。
◆ 專案管理:專案控管(期程、預算、品質與風險)、專案窗口(客戶、廠商與團隊協調溝通)。
◆ 整合行銷與異業合作:
1.整合行銷企劃案創意發想、撰寫、提案(評估、談判、議價)等。
2.各項行銷工具之運用,以生活產業為主要行銷整合,如:策展、行程規劃、創意競賽活動、社群行銷、網站經營建置等。
3.網路行銷工具之應用,擅長關鍵字投放、網路數據觀測、社群(FB及IG)經營等
4.活動企劃與執行,如:年度活動、公關活動、節慶活動、通路活動、產品推廣活動、公司形象活動及企業品牌活動。
5.可獨立操作包括旅遊電商、YAHOO、樂天、蝦皮等各電子商務通路平台,快速上架完成商品建置、管理庫存與系統表單統整,維護網站平台營運等
◆ 電商與旅遊產品開發:
1.分析、挖掘用戶需求,結合專案策略、產品方向進行可行性評估。
2.熟悉產品開發流程,協調設計、研發、開發人員,能規劃與掌控開發進度並上線。
3.產品銷售管理。.
[職務條件]
◆ 職務經驗:整合行銷企劃或旅遊電商(及其他相關)2年以上。
◆ 產業經驗:廣告行銷公司2年以上或觀光旅遊產業2年以上。
◆ 相關工作技能:實體活動辦理...
Số lượng tuyển dụng
1~2人
Trình độ học vấn
大學(學院)以上
Giờ làm việc
日班
Chế độ nghỉ
週休二日

Việc Làm Gợi Ý

Brand Marketing Management
Cross-Industry Cooperation Planning and Execution
Proposal and Presentation Skills
Physical Event Planning and Execution
Online Event Planning and Execution
Marketing Strategy Formulation
Social Media Operation Management
Advertising Plan/ Copywriting
品牌行銷管理 異業合作規劃與執行 提案與簡報技巧 實體活動規劃與執行 網路活動規劃與執行 行銷策略擬定 社群媒體經營管理 廣告企劃案╱文案撰寫
Loại công việc
Marketing Planning
Marketing Assistant
Event Planning
台北市內湖區
旅遊服務業
★★近期雄獅旅遊未透過Facebook廣告進行招聘,請警惕假冒招聘網站,保護個資安全★★ 更多詳情請參考雄獅集團招募網:https://recruit.liontravel.com 雄獅於2013.9.24正式股票上市(股票代號:2731) 集團簡介 秉持著「Lion, Enriching Life」理念,自1985年雄獅旅行社成立後 集團架構下多角化經營,各公司供需共生發揮綜效。在3C營運模式的生態共生圈中,我們成立了經營Content內容、Community社群的欣傳媒,以雄獅旅行社、傑森整合行銷公司作為Commerce商務的面貌服務群眾。 此外為了奠定集團發展實力,更成立雄獅資訊科技、雄獅通運、Gonna EAT,以旅遊為根基,逐漸往生活層面發展,垂直水平整合相關產業,朝著成為全球華人旅遊生活服務品牌為目標而邁進。 2017年旅天下啟動加盟平台後,相繼導入「通路加盟」以及「產品加盟」方案,緊扣旅行業需求端與供應端,共創全新旅遊生態系。以「regional hub」為概念前進擁有85年歷史的松山文創園區,進駐「欣講堂文創基地」以及「欣食旅集團餐飲品牌」,佈局文化與觀光場域,轉動生活品味與創意體驗。 旗下企業海納各界各地人才,包含旅遊達人、遊程策劃、業務高手、策展顧問、經營幕僚、IT人才,餐飲職人等;齊心合力打造集團文創、知識、科技三力,期待共同開創雄獅4.0的新頁。 Group Introduction Adhering to the concept of "Lion, Enriching Life", since the establishment of Lion Travel Service in 1985, we have diversified operations under the group structure, and the supply and demand of each company have symbiotically exerted synergy.In the ecological symbiotic circle of the 3C operating model, we established Xinmedia, which operates Content and Community. Serve the public with Lion Travel Service and JWI Marketing as the face of Commerce. In addition, in order to establish the group's development strength, Lion Information Technology, Lion Express, and Gonna EAT were established. Based on tourism, we gradually developed towards the lifestyle industry, integrating related industries vertically and horizontally, and aiming to become a global travel and lifestyle service brand. After launching the franchise platform in 2017, Uni Travel Services has successively introduced "channel franchise" and "product franchise" plans to closely connect the demand side and supply side of the travel industry to create a new tourism ecosystem. The subsidiaries recruit talents from all walks of life, including travel experts, itinerary planners, business experts, curatorial consultants, business staff, IT talents, catering staff, etc.; they work together to build the group's three strengths of cultural creativity, knowledge, and technology, and look forward to jointly creating new page for Lion 4.0.
6 ~ 10 người ứng tuyển