財團法人無國界醫生基金會
Content Officer 內容行銷專員 (文案寫手, 文字編輯, 文案創意)
9/30 Cập nhật
Array
Tiếng Anh Điều kiện
Toàn thời gian
Mới tốt nghiệp
Tiếng Anh Điều kiệnLương & địa điểm làm việc
Thỏa thuận
(Thường từ 40.000NTD trở lên)
台北市中山區
Điều kiện
Yêu cầu ngôn ngữ
Tiếng Anh
聽/中等、說/中等、讀/精通、寫/中等
Kinh nghiệm
不拘
Mô tả công việc
Médecins Sans Frontières (MSF) is an international, independent, medical humanitarian organization that delivers emergency aid to people affected by armed conflict, epidemics, natural disasters and exclusion from healthcare. We offer assistance to people based on need and irrespective of race, religion, gender or political affiliation. We have the following vacancy and are looking for a talented individual with a strong desire to contribute to humanitarian work and commit to the aims and values of MSF to join our team in Taipei.
Content Officer
Content Officer is responsible for writing and producing communication materials related to fundraising and donor engagement. This includes Fundraising Department’s online (digital ads, fundraising web pages, EDM) and offline (fundraising brochures, TV ad scripts, project reports) activities. The goal is to enhance public interest and understanding of MSF, attract donors and strengthen donor participation.
Major Responsibilities
1) Copywriting and Content Editing:
Write and edit compelling fundraising materials and humanitarian content to raise awareness, recruit supporters, and communicate with donors. Ensure that the tone and style of the copy align with MSF brand positioning and are suitable for the target audience and distribution platforms.
2) Collaboration with Fundraising Team and Communications Department:
Work closely with the Fundraising team and the Communications department to assist in defining key messages, frameworks, and content production for fundraising activities.
3) External Vendor Management:
Oversee external vendors’ translations and content creation, ensuring appropriateness and alignment with project goals. This includes native content for MSF Taiwan or adaptations from materials provided by MSF movement.
4) Content Improvement Recommendations:
Propose and implement improvements to content copy.
5) Material Collection and Planning:
Collect, plan and prepare thematic materials for writing.
6) Administrative Responsibilities:
Handle necessary administrative tasks related to content production.
無國界醫生是一個獨立的國際醫療人道救援組織，致力為受武裝衝突、流行病與傳染病和天災影響，以及遭排拒於醫療體系以外的人群提供緊急醫療援助。無國界醫生只會基於人們的需要提供援助，不受種族、宗教、性別或政治因素左右。無國界醫生台北辦公室目前徵1位對無國界醫生的宗旨及國際人道事務有興趣的內容行銷專員 加入我們的團隊。
內容行銷專員
內容行銷專員將執行募款及捐款者溝通的文案撰寫及內容產出，涵蓋募款部門線上（數位廣告、募款網頁、EDM）和線下（募款文宣、電視廣告腳本、專案報告）活動，以提升大眾對無國界醫生的興趣與理解，吸引捐款者並加強捐款者的參與。
主要工作內容：
1) 撰寫並編輯觸動人心的募款文宣及人道救援議題內容，進行宣導、招募與捐款人溝通，確保文案及內容語調風格，符合無國界醫生品牌定位並適合目標受眾與發布平台。
2) 與募款團隊及媒體推廣部門密切合作，協助招募、維護及數位行銷專員定義募款活動主要訊息，架構與文案內容產出。
3) 監督外部廠商之翻譯及內容創作，確保內容適切性並符合專案目標，包含無國界醫生（台灣）原生內容或改寫自國際無國界醫生提供之素材。
4) 提出並執行對內容文案的改進建議。
5) 負責收集、規劃及準備主題素材撰寫。
6) 負責與內容製作相關的必要行政工作。
Số lượng tuyển dụng
1~1人
Trình độ học vấn
大學(學院)以上
Yêu cầu ngành học
本國語文相關、其他人文學相關、新聞學相關
Giờ làm việc
9:00-18:00
Chế độ nghỉ
依公司規定
Việc Làm Gợi Ý
Public Relations Press Release Writing and Reporting
Marketing Production Planning and Execution
Brand Marketing Management
Content Marketing
Advertising Plan/ Copywriting
Advertising Creative Ideas and Proposals
行銷製作物規劃與執行 品牌行銷管理 內容行銷 公關新聞稿撰寫與報導 廣告企劃案╱文案撰寫 廣告創意發想與提案
Loại công việc
Marketing Planning
Advertising Copywriting/Planning
Copy Editor/Proofreader/Writer
台北市中山區
國際組織及外國機構
▌無國界醫生是一個獨立的國際醫療人道救援組織
Médecins Sans Frontières（MSF），即英文「Doctors without Borders」，中文譯為「無國界醫生」，致力為受武裝衝突、流行病、傳染病和天災影響，以及遭排拒於醫療體系以外的人群提供緊急醫療援助。無國界醫生只會基於人們的需要提供援助，不受種族、宗教、性別或政治因素左右。
我們的行動建基於醫療道德，以及中立和不偏不倚的原則。我們不會偏袒任何一方，力求為最有迫切需要的人們提供援助。在衝突地區開展的專案，我們並不接受直接牽涉到衝突的政府或其他派別的資助。
1971年，一群記者及醫生在巴黎成立無國界醫生組織。至今，我們有將近68,000的工作夥伴在世界各地參與行動。
▌ 無國界醫生在台灣
2016年4月，無國界醫生組織於台北設立辦事處。2019 年正式成立財團法人無國界醫生基金會。
無國界醫生台灣辦公室專注於三個任務：
1) 積極與台灣公眾和公民社會接觸，就全球人道危機和衛生緊急情況進行宣傳、支持和倡導；
2) 招募台灣的醫療和非醫療人員，派遣至現場項目工作；
3) 從台灣捐助者籌款，直接支持無國界醫生的社會使命和醫療人道活動。
▌ An international, independent medical humanitarian organization
Médecins Sans Frontières (MSF) translates to Doctors without Borders. We provide medical assistance to people affected by conflict, epidemics, disasters, or exclusion from healthcare. Our teams are made up of tens of thousands of health professionals, logistic and administrative staff - bound together by our charter. Our actions are guided by medical ethics and the principles of impartiality, independence and neutrality. We are a non-profit, self-governed, member-based organisation.
MSF was founded in 1971 in Paris by a group of journalists and doctors. Today, we are a worldwide movement of nearly 68,000 people.
▌ MSF in Taiwan
MSF opened a representative office in Taipei in 2016 and became a Foundation in 2019.
MSF Taiwan office focuses on 3 key pillars:
1) Active engagement with Taiwanese public and civil society on global humanitarian crises and health emergency for awareness, support and advocacy purposes;
2) Recruitment of skilled Taiwanese medical and non-medical staff to dispatch to field project;
3) Fundraising from Taiwanese donors to directly supports MSF Social mission and medical humanitarian activities.
