職務概況
待遇面議
（經常性薪資達 4 萬元或以上）
台中市梧棲區
條件要求
語文條件
英文
聽/精通、說/精通、讀/精通、寫/精通
工作經歷
3年以上
職務描述
【Purpose】
To deliver data-driven insights that inform and optimize marketing strategies by analyzing market trends, consumer behavior, and competitor landscapes.
【Key Responsibilities】
1. Analyze market trends to identify opportunities and threats.
2. Conduct consumer behavior analysis for targeted audience understanding.
3. Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports and presentations.
4. Perform valid and reliable market research SWOT analysis and 4Ps (Product, Price, Place, Promotion) to guide marketing strategies.
5. Collaborate with cross-functional teams to align marketing efforts with overall business goals.
6. Understand business objectives and design surveys to discover prospective customers’ preferences.
需求人數
1~1人
學歷要求
大學(學院)以上
上班時段
日班
休假制度
週休二日
工作技能
Marketing Strategy Formulation
Market Research Planning and Execution
Market Research Data Analysis and Report Writing
行銷策略擬定 市場調查企劃與執行 市場調查資料分析與報告撰寫
職務類別
Marketing Planning
Product Marketing Planning
Market Research/Market Analysis
