職務概況
待遇面議
（經常性薪資達 4 萬元或以上）
新北市中和區
條件要求
語文條件
英文
聽/中等、說/中等、讀/中等、寫/中等
工作經歷
6年以上
職務描述
About the Job / 工作介紹
科林集團於醫療產業已有37年歷史，「科立健」為科林集團子公司，品牌宗旨是科學建立的健康自信。藉由團隊裡多位藥學及營養學專家致力於研究各大營養保健食品成分，以臨床科學為基礎，打造一個個黃金比例配方產品。所有產品皆經過多重嚴格第三方檢驗，確保科立健帶給消費者的除了「成效有感」，在安全與品質上也能「安心信賴」！作為保健食品產品行銷副理，你將負責管理我們的商品品類和行銷規劃。你將與內外協力單位緊密合作，以確保我們的保健食品行銷的成功。你的工作內容包括規劃和推出自有品牌新品，制定和執行年度品牌行銷計畫，並與各個團隊協調以達成我們的目標。
Clinico Group has a 37-year history in the medical industry. "Clinico Care" is a subsidiary of Clinico Group, committed to building health confidence through science. Our team of pharmaceutical and nutrition experts research major nutritional supplement ingredients to create scientifically balanced formulas. All products undergo rigorous third-party testing to ensure that Clinico Care provides consumers with both "effective results" and "trustworthy safety and quality." As the Health Supplement Product Marketing Manager, you will be responsible for managing our product categories and marketing plans. You will work closely with both internal and external partners to ensure the success of our health supplements. Your role will include planning and launching new proprietary brand products, developing and executing annual brand marketing plans, and coordinating with various teams to achieve our goals.
Why We Have This Role / 為何有這個職位
這個職位的設立是為了管理我們的商品品類和行銷規劃，確保與內外協力單位的順暢合作，並推動我們的保健食品行銷的成功。
This role is essential for managing our product categories and marketing plans, ensuring smooth cooperation with internal and external partners, and driving the success of our health supplements.
How You'll Find Success / 如何在這個職位成功
在這個職位成功的關鍵在於戰略思維、強大的溝通技巧，以及對行銷和商品管理的深刻理解。達成目標需要與各個團隊協調，了解市場趨勢，並執行有效的行銷活動。
Success in this role requires a strategic mindset, strong communication skills, and a deep understanding of marketing and product management. Achieving your goals will involve coordinating with various teams, understanding market trends, and executing effective marketing campaigns.
How You Grow / 如何成長
你將透過承擔多樣的責任、與專家團隊合作，並不斷提升行銷策略、商品管理和市場分析技能來成長。我們的協作環境和專業發展機會將支持你的成長。
You will grow by taking on diverse responsibilities, working with a team of experts, and continuously improving your skills in marketing strategy, product management, and market analysis. Your growth will be supported by a collaborative environment and professional development opportunities.
Things You Will Do / 你的工作內容
• 負責商品管理與行銷規劃，並與內外協力單位合作各項任務與專案。
• 規劃自有品牌新品上市（含ATL&BTL），並有保健食品行銷經驗。
• 規劃與執行年度品牌行銷計畫，協調協力單位完成活動與目標；並與商品研發團隊共同擬定新品定位、上市方案。
• 與業務團隊溝通銷售策略、促銷活動、通路提案，並追蹤活動成效。
• 熟悉自有通路與外部通路（含KA、PCS、藥房等），了解專業醫療通路生態（含診所及醫院、線上通路）。
• 搜尋與分析產業市場資料，了解競品趨勢，掌握產業脈動及產品市場定位。
• 控管P&L、商品進銷存管理，協助教育訓練與展會活動。
• 負責範圍包含境內與境外市場。
• Manage product categories and marketing plans, coordinating with internal and external partners.
• Plan and launch new proprietary brand products (including ATL & BTL), such as health supplements..
• Develop and execute annual brand marketing plans, coordinating with partners to achieve goals, and collaborating with the product development team on new product positioning and launch plans.
• Communicate with the sales team on sales strategies, promotional activities, and channel proposals, tracking the effectiveness of these activities.
• Operate and understand both internal and external channels (including KA, PCS, pharmacies, clinics, hospitals, and online channels).
• Conduct market research and analysis to understand competitive trends, industry dynamics, and product market positioning.
• Manage P&L, inventory, and assist with training and exhibition activities.
• Responsibilities cover both domestic and international markets.
What You Should Know About This Team / 關於這個團隊你應該知道什麼
我們的行銷團隊由一群充滿熱情和創新精神的專業人士組成，致力於推動保健食品的行銷，更為觸及人們的生活，我們重視團隊合作，鼓勵開放的溝通和知識分享。在這裡，你將有機會與來自不同領域的專家一起工作，共同應對挑戰，制定與執行卓越的行銷策略。我們相信每個成員的獨特貢獻都是我們成功的關鍵。
需求人數
1~1人
學歷要求
大學(學院)以上
上班時段
日班
休假制度
依公司規定
職務類別
Product Marketing Planning
Product Planning
Product Manager
新北市中和區
其他醫療保健服務業
科林創立於1986年，現已發展為集團的規模，涵蓋B2B和B2C的營運模式，我們致力於鑽研與創新，提供跨越眼科、聽力、睡眠及營養保健等多元領域的綜合性醫療解決方案。我們不斷拓展科技知識與技術的邊界，旨在超越當前醫療保健的局限，創造顯著且永續的價值。深入理解病患的真正需求並提供有效的解決方案進而塑造卓越的健康和生活品質。我們的願景為成為亞太地區引領科技研發的醫療照護公司，通過不斷創新、整合和擴展服務範圍，為更多人和地區提供先進且值得信賴的健康照護。
我們的價值觀：
• 誠信與尊重
• 創新與持續優化
• 品質承諾與客戶導向
• 合作與人才發展
• 社會責任與永續發展
如果你/妳是富有使命感的人
如果你/妳認同社會道德責任
如果你/妳有滿腔的熱血想一展長才
歡迎加入我們!
一起創造一個不一樣的醫療保健市場
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我們的歷史
→亞洲第一家通過ISO 9001認證的醫療儀器代理商
→1999年獲得衛生署生物醫學技術獎----醫療儀器類
→第一家醫療代理商通過ISO 13485醫療器材品質管理系統
→第一家助聽器門市服務通過SGS Qualicert服務驗證
→榮獲:2013年幸福心職場最高榮譽[金心獎]
→榮獲:2014年TTQS銀牌認證
→榮獲:衛生福利部國民健康署頒發:健康職場認證
→榮獲:新北市2020年度促進身心障礙者就業績優單位
→榮獲:公益微電影「老爸幫幫忙」榮獲2020年台灣YouTube最成功廣告影片排行榜
→榮獲:2022年新北企業精典獎「多元服務」獎項肯定
→榮獲:2023年獲業界第一家通過「醫療器材優良運銷準則(GDP)」認證
→榮獲:2024年科林助聽器榮獲經濟部第七屆潛力中堅企業獎
Clinico was founded in 1986 and has now developed into a group that encompasses both B2B and B2C operational models. We are dedicated to research and innovation, providing comprehensive medical solutions across various fields, including ophthalmology, otology, polysomnography and nutritional health. We continuously push the boundaries of technological knowledge and expertise, aiming to transcend the limitations of current healthcare and create significant and sustainable value. By deeply understanding the true needs of patients and offering effective solutions, we strive to shape excellent health and quality of life. Our vision is to become a leading healthcare company in the Asia-Pacific region, pioneering technological research and development. Through continuous innovation, integration, and service expansion, we aim to provide advanced and trustworthy healthcare to more people and regions.
Our values:
• Integrity and Respect
• Innovation and Continuous Improvement
• Quality Commitment and Customer Orientation
• Collaboration and Talent Development
• Social Responsibility and Sustainable Development
Our History
→The first medical instrument agency in Asia to obtain ISO 9001 certification.
→Awarded the Biomedical Technology Award by the Department of Health in 1999 for Medical Instruments.
→The first medical agency to pass the ISO 13485 Medical Device Quality Management System.
→The first hearing aid service center to receive SGS Qualicert Service Certification.
→Honored with the "Gold Heart Award" for Workplace Happiness in 2013.
→Awarded the TTQS Silver Certification in 2014.
→Recognized by the Ministry of Health and Welfare for the Workplace Health Certification.
→Recognized as an outstanding unit for promoting the employment of disabled individuals by New Taipei City in 2020.
→Won the award for the public service microfilm "Dad, Help!" which ranked among Taiwan's most successful YouTube ads in 2020.
→Awarded the "Diverse Services" recognition at the 2022 New Taipei City Business Excellence Awards.
→Became the first in the industry to be certified under the Good Distribution Practice (GDP) for medical devices in 2023.
→In 2024, Clinico Hearing Aids received the Ministry of Economic Affairs' Potential Mid-Sized Enterprise Award.
